Below are the 9 reasons why companies should blog. 1. That’s perfect public relations tool. His personal character gives you and your organization a unique line voice – a voice heard by the people who matter – your customers and clients, other bloggers and media. 2. Blogs act as instant feedback mechanisms. They allow readers to respond to your posts via the comments section or links to them on their own blogs using Trackback.
These features provide near real-time information about the ideas, opinions and issues that affect them, or highlight and address new or existing problems. 3. Blogs help to position you and your company as experts and leaders in their sector. 4. Their simplicity and addictive nature allow you to share more of their knowledge more often.
Blogs are about sharing what they know, think and believe permanently. 5. Search engines index your blog posts more often due to more frequently updated content. Your ongoing blog and sharing of knowledge is displayed in search results, making it easier for your customers and prospects to find it. 6. You can have many conversations with many people at once – something nearly impossible in the world of brick and mortar. 7. There are rumors machines. Go ahead and try. Blog is something new – a new product or launch services, improving an existing product, or a newly appointed administrator. See how fast the news spreads throughout the blogosphere. 8. Are self promotion, due to their RSS feeds to be added through the network almost instantaneously, exposing their knowledge to a growing number of prospective business Evangelists. 9. Companies that blog are considered early adopters, thought leaders and “.” Blogging is cool and companies who have your blog are cool. But the most important thing to remember when blogging is that you are not a speaker talks to an audience, you are sharing and interacting. You are a voice to be heard and how powerful is the voice depends on the amount of interaction that you do. It is the opposite of advertising.