Magazine Honors co-founder, advocating tirelessly for it, helping women to live a better and healthier life with this award the Mrs.Sporty Valerie Bonstrom has achieved a great deal: the two-time mother finished her master of Business Administration degree, leads two own Mrs.Sporty Club and made with her husband, Niclas, from a small Start-Up company a leading chain of women’s sport. Their perseverance and creativity have countless women a new sense of life and several hundred franchise partners brought great success. I feel very honored and encouraged to do much for the health of women and the business success of our franchise partners”, the 33-year old award winner shines. In the beginning was a vision of Valerie Bonstrom and her husband wanted, that women of all ages through regular training get a good feeling of life. This vision became the Mrs.Sporty philosophy – a simple, 30-minute circuit training in a family atmosphere and with matching nutrition program. It soon became clear after the first opening of the Club: in whole Germany, there was a need for women’s sport clubs of its kind and the idea of a franchise concept was born.
Mrs.Sporty launches through 2005 was the final franchise concept and tennis legend Stefanie Graf introduced as celebrity Ambassador. A year later, the company of the magazine of ideas for the best German franchise newcomer was awarded. Then Mrs.Sporty celebrated the first Club opening in the Switzerland and Austria. Incidentally, Valerie Bonstrom participated as the first woman in the show undercover boss “. Mrs.Sporty continues to grow and is today Europe’s market leader with 530 clubs in seven countries. Mrs.Sporty Mrs.Sporty GmbH with more than 530 clubs and over 190,000 members in Germany, Austria, the Switzerland, Italy, Spain, Poland and the Slovakia is one of the most successful sports clubs in Europe. The 30-minute circuit training, tailored to women, which was developed in cooperation with Stefanie Graf, adds a nutritional approach. According to trade magazine IMPULSE (9/12) Mrs.Sporty is 2012 the best franchise system in Germany “.